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Border Foods hosts first-ever e-sports tournament


Did you hear? We’re preparing to conclude our first-ever, companywide e-sports tournament this week, complete with a livestreamed Rocket League competition in which employees will vie for bragging rights and cool prizes, including 4K TVs, gaming chairs and more.

Our first venture into competitive gaming, the “Taco Ball” tournament pits three-person teams of employees against each other from restaurant locations in Minnesota, Illinois, Iowa, Michigan, South Dakota, Wisconsin and Wyoming on the interactive livestreaming service, Twitch.

“The explosion in e-sports popularity has definitely caught the attention of many of our employees and loyal customers,” said Border Foods Manager of Analytics and Marketing Max Corrigan. “What better way to bring this engaged community together than with Rocket League and tacos?”

The tournament began in December with three weeks of qualifying rounds. Now, the top 14 teams will square off for the title of Taco Ball champion.

The championship games will be livestreamed on Twitch on Jan. 7, at 6 p.m. ET and viewed by Rocket League fans worldwide. Viewers are also eligible for random prizes awarded throughout the broadcast. This fun, employee e-sports tournament was coordinated in partnership with eFuse, a web and mobile application known as the “LinkedIn for gamers.”

Footage from the tournament can be downloaded here.

eFuse is a web and mobile application empowering gamers to engage in gaming opportunities. The ‘LinkedIn for Gamers,’ it launched in 2020 and has seen more than 35,000 opportunities created on the platform, 700,000-plus gamers registered on the site, and awarded over $800,000 in prizes and scholarships. From full gaming production to gamer focused social impact, eFuse provides a full-service experience filled with elite content and once-in-a-lifetime experiences. Learn more at efuse.gg.