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2023 Rally Wrap Up: Saucy Sales, Awards & Good Fun

It’s one of the most festive times of the year companywide. We just concluded rah rah recognition rallies in Minnesota, Michigan and Illinois. In total, an estimated 275 team members showed up to these events!

Our people are met with excitement the minute they enter — high fives, party music and chatter grows with intensity. It’s obvious that Border Foods rallies are “come as you are” events where hoodies, baseball caps and Taco Bell merch are welcome.

At Border Foods, when we rally as a company, we relish in reasons to celebrate! President Aaron Engler shared recent company successes with the Minnesota crowd: year-to-date comp sales of 22.7 percent, 2022 sales hitting $490 million and companywide fundraising pulling in $2.5 million for Taco Bell Foundation’s Round Up program.

From the most motivated individual team members to outstanding teams in our restaurants, we work hard to call attention to everyone’s best efforts. Here are more cheer-provoking highlights:

Minnesota Rally

Michigan Rally