We recently sat down with Vince Bosscher, Chief Operating Officer (COO) of Border Foods, to discuss his reflections on his first year in the role, the challenges he has faced, and his vision for the company’s future.
Building a Strong Leadership Team
Looking back on his first year as COO, Vince highlights the accomplishment of assembling a robust above-store leadership team. “We promoted two new Directors, two Region Coaches, and eight Area Coaches. ” he says. “Getting this team together has been a great accomplishment.”
Navigating Challenges
The past year wasn’t without its difficulties. “The biggest challenge has been the cost of doing business,” Vince explains. “Cost of goods is higher, and financially it’s harder to perform. We had to look at managing more effectively—from labor to productivity and how we manage cost of goods.”
One of the significant initiatives Vince introduced is the annual operating plan with three strategic pillars. “We didn’t used to have that,” he notes. “Planning it out and sharing it with our team in the field has been a big part of what we’ve accomplished.”
Fostering Inclusivity and Consistency
Reflecting on his perception of the role, Vince acknowledges its magnitude. “It’s a big job that affects a lot of lives,” he says. “Collaborating with other departments—HR, finance, training—is essential.”
“The biggest thing I’ve learned is to bring as many smart people around me as possible. – Vince Bosscher, COO
Vince is proud of initiatives that promote inclusivity and diversity. “We started a women in leadership group called EmpowHER,” he shares. “It’s a group of women meeting regularly to invest in their leadership and work on projects within the company.”
He also emphasizes the importance of consistency in company culture. “We like to say consistency is the gateway to fairness,” Vince explains. “Being consistent in how we operate and treat people is crucial.”
Feedback from his team has influenced Vince’s focus on leadership development. “They’ve asked us to keep investing in leadership,” he says. “We’ve done more leadership training this year than ever before, starting in the first quarter and continuing throughout the year.”
Vision for the Future
Looking ahead to 2025 and beyond, Vince outlines his vision for the company. “Our vision statement is ‘Shaping the Future,'” he reveals. “It’s about investing in people’s leadership—from team members to RGMs—because they are the ones who will shape the future of Border Foods for the next 10, 20 years and beyond.”
The three pillars of the 2025 operating plan are:
- Empowerment
- Operational Excellence
- Financial Leadership
As he reflects on the past year, Vince expresses deep appreciation for his team. “They have been amazing, going after every goal we set in 2024 and reaching it. All their hard work has really paid off,“ he says.
“I just absolutely love working for Border Foods, and the team I get to work with is incredible.” — Vince Bosscher, COO
